Many people believe that etiquette, in the personal and professional world, is outdated. Nothing could be more wrong! Good manners and courtesy are a fundamental aspect that positively distinguishes every person and every professional by facilitating all kinds of relationships. Knowing the most appropriate rules and codes of conduct to adopt in any public and […]
The name is the most important marketing tool and one of the most powerful communication weapons. There are names that become powerful allies, quickly leading us to success, and others that create an insurmountable barrier between us and the public, causing fortunes in promotion to be wasted. Naming is a specialist discipline of Marketing and […]
If there was an Oscar for Cosmetics in a formula film, it would certainly be awarded to Professor Umberto Borellini, internationally renowned Cosmetologist, Psychologist and University Professor. Author of many successful books such as “La Divina Cosmesi” and the “Manuale di Cosmetologia”, which has been at the top of the Amazon charts for 110 weeks. […]
The gentle, confident notes of a piano come into the room as the Beauty Pioneers group is gathered in a circle. It is a multi-sensory circle. Music is also relevant in living environments. Listening to relaxing music at 432 Hz has been shown to have benefits on our brains and gives the possibility of greater […]
Storytelling is an absolute necessity for the human being, a way to understand ourselves, our surroundings and to pass it onto others. Alex Gezzi is a great expert in Beauty storytelling. He is also a doctor, dermatologist, university professor, PNEI teacher, artist and actor. A true prodigy of talents. Alex Gezzi is the Founder of […]
In recent years, the world of Beauty and Well-being has become increasingly interested in Colour Analysis, especially with regard to the most suitable colour combinations for each individual. Colours possess, express and manifest functions that are not only connected to the purely visual and sensory sphere, but also play an aesthetic role. They have always […]